Friday, September 25, 2009

Cybrobis


What is a Business Model?

A business model is nothing but a representation of how an organization makes money.
The old principles and models no longer work in the new economy. Today the main problem we face for a software product is its marketing. One of the main reasons for this is that the software products are costly. Another reason is that the marketing segment is not secure and satisfied with their job. Now cybrosys business model solves these problems and help to generate faster growth rate for a company.


Working...


In cybrosys model first the company has to create a good product. Then this product is given to a person who is called ‘end partner’. The specialty of ‘end partner’ is he can be a person or company or distributor or franchise or any one. This model gives fully rights of the product to the ‘end partner ‘. If he wants support from the company then he will have to pay for the support. The ‘end partner’ can sell his product or sell the entire product to another person if he fails to market it etc. Here the ‘end partner’ is free to take decisions. Then the product reaches to customers through end partners. Here the end partners can give support to customers, if they can provide support or other wise the customer can seek support from company and the customer will have to pay for it.


Advantages of CBM



A) Fast growth for company: - growth both in case of profit and branding
B) Easy marketing


Here the product given to the end partner should be cost effective, so that the end partner could not thing about that product at that rate. Thus making end partners is easy, as good product is available with full rights and cost effective rates. Thus, in this way, selling of a product can be made faster and profitable. Thus ultimately, the price of the product to customers is reliable or cost effective.

Statement 1:-Cybrosys model is better than other models.
Proof:

Let A be a company and let B be the end partner. Here there are two cases:-

A) A is selling the product in other business models
B) A is selling the product in cybrosys business model.

So let us take the first case:-


A) A is selling the product in other business models


Here suppose the product of A cost 100000 rupees and if A sells his product to B for rupees 120000.

Now let us look the normal problems faced by B in this case:-
1.1) High cost compared to production cost
1.2) Good software or not?.
1.3) Company reliability?.
1.4) Right product?. If it is not right product for B, then also B cannot sell the product.

Now let us look at the problems faced by A:-
2.1) Marketing (to get a client who could buy such costly product)

Now let us see second case:-
B) A is selling the product in cybrosys business model.

Here suppose the product of A cost 100000 rupees and according to this model A will sell the product with a cost less than the production cost. Let us suppose it as 50000 rupees, i.e. A will sell its product to B for rupees 50000.

Now let us look how the above problems of B are solved in this model:-
1.1) Less cost compared to production cost
1.2) Good software or not ? Generally B might have doubt about that product, it working etc. Here as price of product is less and as B cannot thing about that software at that rate, B will be ready to buy that software.
1.3) Company reliability ? Here A can produce the hard copy of the expenditure and make B believe about the reduction given to him.
1.4) If that product is not right for B’s purpose or if B fails in marketing the product etc B can sell that product to another person.

Now let us look how the problems of A are solved by this model:-
2.1) As the cost of the product is less and as the product is B’s product after buying, getting B (end partner) is easy. Thus the marketing cost is less.
2.2) And as A (Company) can get B (end partners) easily, company can make profit easily. Here if a product is given to B for rupees 50000, then if A gets four end partners (B’s), A’s profit is 100000.
2.3) And if B give this product to others (customers), branding of A will occur.

Thus cybrosys business model is better than other business models.

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